Red Tape Kills NYC Food Trucks Opportunity to Meet Demand.


“To Open a NYC Food Truck is Like Starting Business in Ecuador”

From an optimistic entrepreneur who dreamed of owning a small fleet of food trucks to a frustrated one-truck owner barely making it by and buried in codes, red tape, expensive permits,  rules and regulations from dozens of agencies, and multi-license revolving door nightmare.

  • Why does each employee need to have a license?
  • Why does it take two months to get a new one?
  • And why is it necessary for the over zealous police to hand out $2,850.00 worth of tickets in one afternoon?
  • Why separate street vendor and street cart licenses are required and why can’t they make the process easier to understand?
  • Why do Food Trucks need to consult with Health, Sanitation, Transportation, Consumer Affairs and hunt down all the codes and laws according to each, sifting through mounds of paperwork?
  • Why can’t there be a centralized licensing and coding summary office?
  • And more rules:
    • Can’t park in metered spots
    • Can’t park within 200 feet of a school
    • Can’t park within 500feet of a public market
    • And so on, and so on, and so on
  • How are the mobile food vendors supposed to meet demand with such adversity put in their path?

“The food-truck business, I realized, is a classic case of bureaucratic inertia.”  Well, NYC has sure made it so.

Now, we at Food Truck King do stand behind proper licensing, safety, health regulations, and employee training, but can’t there be some sort of sane balance instead of this Brazil-like surreal ludicrous red tape and bureaucratic entanglement debacle?  Can’t a honest business person have a chance to succeed when there’s demand just standing there on the sidewalk pleading to be fed?  We’d sure like to think so.

Read full article here:



Food trucks allowed in South Pasadena after council repeals ban


Epic win for SoCal!

“City Council voted unanimously Wednesday to introduce an ordinance to repeal a 61-year-old city ban on mobile vending.”

“A lawsuit filed against the city by the SoCal Mobile Food Vendors Association in August claimed that the city’s ban, passed in 1951, is in direct contradiction to state law passed in 1984”

“(Restaurants) feel they are paying a lease and rent and they are spending a lot of money to operate a business, and they feel is is unfair for someone to drive up and take their customers away.”

Well, we at Food Truck King understand that position and sympathize with the argument, but we feel that for most instances they are serving serve two different markets. A customer wanting to have a nice dinner date won’t be wooed away from going into a restaurant by a taco truck parked down the block, and inversely someone just wanting to grab something and keep walking doesn’t want to have to wait for a seat, wait for service, wait for food, wait for a check before they can get on with their day.

Yes there is some overlap, but we really believe the impact on the brick’n’mortar establishments will be nominal.  Indeed, we might even postulate that with the food trucks being out, it will just increase the charm of the neighborhood and bring out more people to the streets anyway, and restaurants might just possibly increase the foot traffic in their businesses.

Read the full article on the Pasadena Star-News:   -e

Vegetarianism: Why? and Is It Right For Me?


There are several reasons why people choose the vegetarian lifestyle and food trucks across the nation are taking heed of their customers needs.

  • Spiritual: Having a desire to not take death into the body of a previously living creature. A revulsion to the idea of killing another organism for food.  A belief that the vibration of fear and panic the animal experiences at death is imprinted on the flesh and consuming said substance will in turn have an adverse effect on the chakras and emotional bodies of those who eat it.
  • Ethical: As protest to the terribly inhumane treatment of the food animals by the industry.  Also, as protest against the genetic and hormonal alteration of the food animals. Some people with this concern are not necessarily against eating animals, but rather their treatment and so feel that eating free-ranging chicken/eggs, cows, and pigs is fine if they’ve lived a healthy life with normal nutrition.
  • Health: As response to high cholesterol, heart issues, obesity, diet recommendations, diabetes, or a desire to  eat healthier and closer to the earth, and/or a wanting to increase raw foods in their diet.
  • Environmental: Using land and resources to graze cattle for food is horrifically inefficient way to produce protein, use the same acre of land to grow soy, cut out the green house gases from livestock and you now have a recipe to truly address world hunger. Read more here:

So how about the confusion many people have about the types of vegetarians?  First let’s be very, very, specifically clear on this….anyone who says they are vegetarian, but then say they occasionally eat chicken/fish/turkey are not vegetarian. They are instead someone that doesn’t eat read meat.  Now, with that taken care of, let’s define what an actual vegetarian is:

  • Lacto-ovovegetarian: Is a person who eats no animal flesh of any kind but will eat dairy (milk/cheese) and eggs (unfertilized). Such a person will also likely have a concern about how the chickens/cows are treated and will likely choose products from farms that treat the animals more humanely than large industrial farms do.
  • Lactovegetarian:  Is a person who eats no animal flesh of any kind or eggs, but will consume dairy products (milk/cheese).
  • Vegan: Is a person who eats no animal proteins at all. No dairy, no eggs. Some will also not eat honey.  It’s harder to get all the nutrients you need from strictly vegetable sources, however, and care must be taken to make sure you get all the B/D vitamins, calcium and proteins.
    • Getting complete proteins: Learn how to combine foods to make complete proteins (grains/legumes, nuts/grains, nuts/legumes).

So, is vegetarianism right for me?  It’s a highly personal choice that usually means you have a strong moral, ethical, spiritual, health, or environmental reason for doing so.  In the end only you can answer this question for yourself; at Food Truck King, we have, cumulatively, over 50 years of vegetarian living between us and we wouldn’t have it any other way.

Here’s a good basic article from Brown University if you want to read a bit more on getting the correct nutrients.


Pop Culture Breaks at the Food Truck too

Photo from Streetside Sensations

“Check out the Princess Of Pop Britney Spears getting her sweets on with King Kone Truck recently at her son’s soccer match! Wonder which flavor they got!”

Well, we at Food Truck King don’t care about what Britney does, we’re not fans, but this is a great pop culture placement for the universality and appeal for food truck demand.

If we also ran our own trucks we’d want to capitalize on this by using it to show how food trucks are for everyone.  -e